🌱 Coming Soon

CRUNCHYMAMA!

Organic freeze-dried vegetables for BLW babies — founded by an RN

Single ingredient. No junk. Sourced from regenerative farms.

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🥦 You're on the list!
We'll be in touch before launch. Welcome to CRUNCHYMAMA!

Is fresh really cheaper?

Is fresh really cheaper?

The real cost of organic vegetables after cooking, waste, and spoilage

Nutrients lost during transport

Oxidation, heat, and time degrade vitamins before you cook

15%
Local farm same day 5%Supermarket weeks old 45%

Cooking destroys nutrients

Heat damages Vitamin C, anthocyanins, enzymes

40%
Light steam 10%Boiled 70%

BLW waste — floor, face, wall, hair

You can't tell how much they actually swallowed

50%
Good day 10%Pure chaos 90%

Spoilage — fresh lasts 3–7 days

CRUNCHYMAMA! lasts 25+ years sealed

20%
Use it all 0%All spoiled 100%

Farmers market organic price

What you actually pay per pound

$4.00/lb
Wholesale $2Premium $8

Fresh organic kale

You need to buy

lbs of kale

Baby gets

of the nutrition

True cost

per equivalent nutrition

CRUNCHYMAMA!

You need

1

cracker

Baby gets

97%

of the nutrition

Cost

$1.50

harvested at peak · frozen within hours · 25yr shelf life

Where does your fresh vegetable actually go?

Of every 100% you buy and cook

reaches baby's mouth

lost in transport

lost to cooking

floor · face · wall · hair

spoiled before use

You don't know which bite they'll actually swallow today.
Make sure that bite counts.

crunchymamablw.com · Made by a Registered Nurse · Single ingredient · Raw-blended · Freeze-dried

🥦
Single Ingredient

One vegetable. Nothing else. No oil, no salt, no additives — just the vegetable itself, preserved at peak nutrition.

🩺
Founded by an RN

A Registered Nurse and mom who couldn't find a first food she trusted clinically — so she made one.

🌱
Regenerative Farms

Sourced locally and freeze-dried within hours of harvest. Up to 97% of nutrients preserved — including Vitamin C for iron absorption.

✈️
Goes Everywhere

Shelf-stable. No prep, no refrigeration, no mess. Finally, a vegetable snack that fits in a diaper bag.

Follow the Journey

Behind-the-scenes, BLW tips from an RN, and sneak peeks before launch